Military Appreciation Banner

Military Appreciation Program

The men and women of the U.S. Military are devoted to giving their all in the line of duty. In recognition of this bravery, GM is offering $1,000, on select Cadillac vehicles, as our promise to give service members the special offer they deserve.

How It Works

1

Chose Your Vehicle

Pick your ideal vehicle from a selection of eligible models.

2

Get an Authorization Number

Bring it with you to the dealer when you’re ready to purchase.

3

Locate a Dealer

Find the dealership near you with the vehicle you want.

3

Locate a Dealer

Find the dealership near you with the vehicle you want.

Who is eligible?

  • Active Duty Members
  • Reservists
  • National Guard Members
  • Veterans and Retirees of the U.S. Army, Navy, Air Force, Marine Corpsand Coast Guard
  • Eligible Participant’s Spouse

What you need

  • Retiree Account Statement (eRAS)
  • Retiree Verification of Pay Letter
  • Retiree Separation Orders (Reserve or National Guard)
  • Retiree Uniformed Services ID Card
  • DAVPRM Uniformed Services ID Card
  • Letter from VA showing service-connected evaluation is 100%
  • VA Card
*Eligible military personnel includes Active Duty members, Reservists, National Guard members, Veterans and Retirees of the U.S. Army, Navy, Air Force, Marine Corps and Coast Guard. Eligible participants are able to sponsor their spouse. At participating dealers only. Visit gmmilitaryappreciation.com for program eligibility details and for a list of eligible vehicles. Not available with some other offers. Must provide authorization number to participating dealer prior to or at time of vehicle delivery to receive offer. Take new retail delivery by 1/2/26.

†At participating Chevrolet, Buick and GMC dealers. Not available with some other offers. Must Take new retail delivery by 1/2/26. Visit gmmilitaryappreciation.com for program eligibility details and for a list of eligible vehicles.

††Eligible purchasers using the GM Military Appreciation offer qualify for a $500 offer with a purchase or lease of a 2026 Cadillac VISTIQ or 2025 Cadillac OPTIQ or 2025 or 2024 Cadillac LYRIQ. Not compatible with some other offers. Take new retail delivery by 1/2/26.

**At participating Cadillac dealers. Not available with some other offers. Must Take new retail delivery by 1/2/26. Visit gmmilitaryappreciation.com for program eligibility details and for a list of eligible vehicles.

Get Directions

215 W. Douglas Road, Mishawaka, IN, 46545

Saved Vehicles

You don't have any saved vehicles!

Look for this Save icon

Once you've saved some vehicles, you can view them here at any time.

Gurley-leep Cadillac 41.4618, -86.1863.